Influencer Levels
More visibility. More collaborations. More opportunities.
Choose your path – and join us on our journey!
Not all influencers are the same – and that's a good thing.
That’s why the Influencer City Guide has three levels that match your growth, experience and commitment.
Our goal: fair, targeted and professional collaborations – where everyone benefits.
The more active and professional you are, the more benefits you get:
✅ Access to high-quality offers (e.g. travel, hotels, exclusive products)
✅ Greater visibility through features & campaigns
✅ Higher chances of collaborations through trust with partners
Each level opens new doors – locally, nationally and internationally.
Become visible. Become Spotlight. Become Premium.
🟢 BASIC INFLUENCER
🟡 SPOTLIGHT INFLUENCER
🟣 PREMIUM INFLUENCER
🟢 BASIC INFLUENCER
Your starting point in the Influencer City Guide
Want to get started and launch your first collaborations – in your city or wherever you happen to be?
As a Basic Influencer, you can apply for publicly visible offers and actively use the platform.
Requirements:
✅ Free account with Influencer City Guide
✅ Public Instagram or TikTok profile (no minimum number of followers)
✅ Basic information filled in your profile
What you can expect:
📍 Access to general offers (e.g. cafés, restaurants, events)
📝 Application for publicly visible collaborations – national & international
🗺️ First steps as a creator on the platform
🟡 SPOTLIGHT INFLUENCER
You show initiative – we show you.
As a Spotlight Influencer, you are active on the platform, produce high-quality content for partners – and are visibly rewarded for it.
We present your content on our social media channels, promote it via paid ads and link directly to your profile.
Requirements:
✅ Fulfilment of all criteria of the Basic level
✅ At least 5 published posts for one or more partners (within the last 12 months)
✅ Optional: Introduction video or experience content for the Influencer City Guide – for potential publication as an advertisement (incl. a link to you)
✅ Positive feedback or compelling content quality
What you can expect:
🎯 Access to selected campaigns & partner offers
📱 Present your content on our social media channels (Instagram, TikTok, etc.)
🚀 Greater reach – we promote your content via paid ads (incl. links)
🌟 Visible spotlight label on your profile
🤝 Support through briefings and content ideas as needed
🟣 PREMIUM INFLUENCER
Exclusive partners. High-quality collaborations. Personal support.
As a Premium Influencer, you will be among the top creators in the Influencer City Guide.
You will gain access to high-quality offers – from international travel to exclusive brands – and work closely with our team.
Requirements:
✅ Fulfilment of all criteria of the Spotlight level
✅At least 10 published posts for one or more partners (within the last 12 months)
✅ Above-average commitment & strong content quality
✅ Proven professional & reliable cooperation
What you can expect:
✈️ Access to exclusive premium offers (e.g. hotels, travel, international brands)
🎥 Co-creation of reels, campaigns & creator trips
📱 Present your content on our social media channels (Instagram, TikTok, etc.)
🚀 Greater reach – we promote your content via paid ads (incl. links)
🌍 Placement with selected national and international partners
🌟 Visible premium label on your profile
🤝 Personal support & strategic creator matching
📌 Preferred visibility – in ads & on the platform
🔝 How can you move up?
Your path to the next level starts with good content
✅ Be active in collaborations with our partners
✅ Publish high-quality, authentic content
✅ Optional: Introduction video or experience content for the Influencer City Guide – for potential publication as an advertisement (including a link to you)
📣 Important:
So that we can consider your content:
✅ Use the hashtag #IFCG
✅ Tag us in stories or posts with @influencercityguide
✅ Alternatively, you can send us your content via DM on Instagram or TikTok.
This is the only way we can find and review your posts – and unlock the next level for you.
Our team regularly reviews posts and will contact you if you are eligible for the next level.
✉️ Are you an experienced creator?
Then apply now to reach the next level in the Influencer City Guide!
Send us your media kit or profile link and show us what you can do.
Whether Spotlight or Premium: we are looking forward to strong creators with authentic content, commitment and quality.
👉 Apply now and move up.
Let’s grow together – locally, creatively and with real impact.
Questions? You can reach us by Email or on weekdays from 9 a.m. to 6 p.m. on +49 (30) 398 202 288.
